Asian cuisine is known for its fusion of colors and flavors, but their complexity can often be daunting for the eager chef who wants to recreate their favorite Chinese or Korean dishes at home. But if there’s one recipe that’s easy to follow, with ingredients you probably already have to hand, it’s the Korean rice […]
You’d be hard-pressed to find a consumer packaged good more ignominious than plastic water bottles. Often viewed as an unnecessary extravagance, bottled water has been at the top of the heap when it comes to the public’s perception of wasteful consumption. The truth is, though, that portable, potable water is more than just a modern […]
In today’s world, it can feel like more revolutionary technologies are on the horizon than ever before. One that is particularly exciting and within reach, though, is the blockchain. It’s already having a major impact on sectors like the food and beverage industry, and its reach is growing. Another unfortunate factor that can impact the […]
Brown, white, seeded, sourdough… whatever your preference, bread is a staple part of the American diet. But just how big is the bread market in the US really? The answer is it’s pretty huge. The bread segment of the US market was valued at $380bn in 2022 and is expected to grow annually by 8.38%. […]
It’s 2022 (nearly 2023, really). And social media marketing isn’t going anywhere. According to a Pew Research study from 2021, 70% of the American population use at least one social media platform. This stat has stayed strong for pretty much a decade. The 7 in 10 of us spending time on social platforms do so […]
The Helium Network—a wireless network that relies on a large community of individual hotspots to provide internet connectivity across vast distances—is the first of its kind. Anyone who hosts a Helium hotspot is compensated in Helium cryptocurrency (called HNT) based on the amount of data transferred from each of their devices. Hotspots hosted in cities […]
Marketing strategies for CPG brands have evolved from ‘push’ tactics to ‘pull’ in recent years. Back in the day, you could almost say they had it a bit easier. Brands would simply announce their new products, tell the world about them and what makes them different, then wait for the customers to come to them […]
It’s a competitive and saturated market right now — both grocery stores and CPG brands are working hard to not only entice customers but to make a purchase too. However, retail customers are now savvier than ever, so retail buyers and store managers need to pull out all the stops to increase their store’s basket […]
American consumers love bread. Just check out these stats! That’s a huge and unwavering market for bread products. Great news for bread makers and bread sellers. And for bread distributors who provide a crucial link between these two parts of the bread supply chain. Looking for new products for the bread aisle in your grocery […]
In today’s world of digital-first marketing, social media is king. A report released at the start of 2022 showed that there are now 4.62 billion social media users — equivalent to 58% of the world’s population. What’s more, over 80% of users said that social media significantly impacted their purchasing decisions. With people being stuck […]
The global food market is arguably the most important industry in the world. We know we might be biased but divided into segments such as dairy products and eggs, meat, fish and seafood, and fruits and vegetables, we’re talking about some of the most integral products in our lives! In the US in 2022, revenue […]
Meatless Monday is by no means a new concept (and we’ll find out just how far back Meatless Monday’s history goes in this article). And yet, there are plenty of retailers who are still just experimenting with meat-free promos and programs in their stores. It’s time to make Meatless Monday a core part of your […]
With blockchain technology set to transform the consumer packaged goods (CPG) sector, cryptocurrencies will play an important role in enabling new economic models. Helium technology is a topic we write about a lot here at Buffalo Market, but we’ve yet to touch on the potential of Helium to facilitate digital payments and enable secure data […]
When it comes to a retail buyer’s responsibilities, few are as important as ordering products that you know consumers will love. Doing so requires staying on top of consumer trends and selecting the very best products to suit a range of shopper needs. As a trend, the ketogenic diet — or “keto” for short — […]